portfolio
identity
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EMLYON Foundation
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Project: Logo design for the EMLYON Foundation. Acting under the
Fondation de France's aegis, “EMLYON Foundation: Entrepreneurs for the
world” promotes entrepreneurial and corporate social responsibility
among future and current executives. It also supports innovative
projects in the field of entrepreneuship.
Goal: Illustrate the notion of growth within the EMLYON visual
identity
EMLYON Annual report
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Projet : Design for the 2010 EMLYON
annual report.
EMLYON is a European Business School devoted to lifelong learning for
entrepreneurial and international management. Format 24cm x 33cm;
English version: 42 pages; French version: 50
pages
Objectif : Create a high quality report with a new design
direction within the school identity with an emphasize on creative
thinking
World Entrepreneurship Forum
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Project: Design of all printed communication pieces for the
2010 World
Entrepreneurship Forum
(WEF) taking place in Lyon, France. The World Entrepreneurship Forum is
a non-profit initiative that encourages all forms of entrepreneurship,
integrating economic and social objectives. Includes the design of the
program, a poster, flyer, and web banners.
Goal : Show the diversity of entrepreneurship. The theme
of the 2010 forum : Shaping the world of 2050, the entrepreneurial
impact
International Expat Salon
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Project: Design of all printed communication pieces for the
third edition of the International Expat Salon. The salon, organized by
Lyon à la
Carte provides essential information for expats to live, work and
feel at home in Lyon.
Goal: Create a strong identity, easily recognisable by people
from different culture. Help to establish the salon as an important
venue for lyon and its international community.
Design work included flyers, posters, invitations, banners, bags and
program.
Gaïa Eau Création
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Project: Website design for a rainwater recuperation firm. GEC
provides complete solutions for rainwater harvesting and recovery for
individual homes and private companies.
Goal: Give potential clients easy access to all the services the
company provides in a user-friendly interface.
Domaine Blanc Christophe
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Project: Identity and wine labels for the Domaine Blanc
Christophe, a young winery in the northern Rhône wine region.
Goal: Christophe Blanc makes Condrieu and
St-Joseph
(both AOC, Appellation d'Origine Contrôllée). We focused on combining
two distinct ideas in this identity: the strength, tradition, and
prestige of the rich terroir of this region, while nonetheless
conveying the freshness and energy of this new winery.
More on this project (in french)
World Urban Campaign
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Project: Logo competition for the World Urban Campaign. WUC is a
platform for public, private and civil society actors to elevate
policies and share practical tools for sustainable urbanization.
Goal: Illustrate the different forms and shapes that can be
found in cities around the world. The elements are intertwined to echo
the complex physical and social connections also typical of urban
environments. The different colors reinforce this notion of diversity
-- colors of building material, colors of people who live in cities. It
can also be seen as a floor plan of a house or a street map. The tree
represents nature as an integral part of cities.
Too bad my logo didn't win. To learn more about the logo competition
and to see the winner, please go to the
World Urban Campaign's website.
Lyon à la Carte
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Project: Online portal for international expatriates to find
information, services and networking opportunities in Lyon.
Goal: Design a user-friendly and interactive portal for the
expatriate community; provide the editorial team with a site they can
manage with ease and update regularly.
visit the
website >
PULP
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Project:
Identity and program 2009/2010 for PULP : Petite Université Libre &
Populaire de Tence. PULP is a grass-roots educational initiative with a
mission to give easy access to knowledge through free monthly
conferences by leading scholars and researchers.
Goal:
Give a strong identity with a twist of humor: based on the acronym PULP
I used the color yellow and the lemon shape in the logo. I wanted the
program to be easy to read and dynamic. I used Helvetica and its many
forms. The program was printed on recycled paper.
Concerts en Balades & Scènes aux Champs
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Project: Printed communication materials for a summer festival
in central France.
Goal: This yearly festival organized in the Parc naturel
régional du Pilat,
combined walks, visits, and shows. It's a unique way to discover the
many benefits the park has to offer. The goal was to illustrate the
multiple aspects of the event in lively and colorful pieces. It
includes posters, programs and invitations.
Rhône-Alpes Region Stimulus Package
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Project: Six-page presentation folder to introduce the
Rhône-Alpes region's stimulus package.
Goal: Create a simple and well organized piece to explain the
region's initiatives toward the economy. The 62-million euro package
includes investments for innovation, direct-help to businesse,s and
training support for employees. The folder is divided in two parts, one
focusing on businesses, the other for employees. It also includes 12
stand-alone sheets with detailed explanations of the program.
For
long.island
agency
Roux Entreprise
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Project: Identity for Roux Entreprise
Goal: Roux Entreprise, with clients worldwide, has started doing
business in France as well, and needed a strong identity to reflect
this new beginning. We also wanted to emphasized that Roux Entreprise
specializes exclusively in painting, and is dedicated to high-quality
service, customized to each customer.
RISOM
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Project: Identity and website design for RISOM, a network of
libraries in central France
Goal: Convey the notion of network and solidarity. Improve the
navigation and the information architecture of the website.
visit the website >
Nottinblú
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Project: Ecommerce site for the French retailer of Nottinblú, an
Italian bed and mattresses manufacturer.
Goal: Show the quality of the products and convey the notions of
confort and well-being.
visit the website
>
Théatre de la Reine Blanche
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Project: Poster and postcard for Klairie Lionaki's play Réalité.
Approach: Create a composition that reflects the questions
raised by the play, notably regarding the role of video.
Bloom
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Project: Identity for Bloom, a language school offering
conversation classes in English as a Second Language.
Goal: Create a brand that conveys the importance of exchange and
discussion in Bloom's method.
visit the site>
La lune est ronde
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Project: Identity for La lune est ronde, an
association focused on the mindful reflection of birth, infancy, and
early childhood.
Goal: Convey the social attributes and the professionnalism of
the association.
Support Brokers
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Project:
Identity for Support Brokers, a program to assist individuals with
disabilities and the elderly to achieve community membership based upon
their personal vision. The project includes a brochure, letterheads, a
landing page, and a banner.
Goal: Create a clear identity that is easy to recognize, and
embodies the commitment and the professionalism of the program.
The Hackley School
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Project: Brochure and catalog for the Hackley School, a K-12
co-educational independent school in Tarrytown, NY.
Goal: Introduce the school and help visitors navigate the
campus.Present the school, its mission and its curriculum.
for studio-e, Concord, USA
The Office of the General Counsel
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Project: Website for The Office of the General Counsel,
MIT's internal law office. The office includes all the in-house lawyers
practicing law for MIT and provides legal advice, counseling, and
services to MIT and represents the Institute on all legal matters
arising out of the activities of MIT.
Goal: Organize
the information so all the legal resources can be easily accessible.
Create an interface consistent with the responsibilities of a law
office and coherent with the Institute's identity.
for studio-e, Concord, USA
visitez
le site >
The William Barton Rogers Society
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Project: Identity for the William Barton Rogers Society, a
community of alumni, parents, and friends who support the legacy of the
institute's first president, and share a commitment to MIT's future. It
includes logo, letterhead and envelopes, brochure, notecards and
invitations, posters and website.
Goal: Evoke the founder of MIT in an elegant, yet accessible
identity.
for studio-e, Concord, USA
visitez
le site >
MIT10
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Project: Integrated print and web communication for foundraising
participation challenge.
Goal: Create a strong identity and cohesive message to motivate
young alumni to participate in the challenge.
for studio-e, Concord, USA
Residence Life, Northeastern University
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Project: Brochure for Northeastern University's Department of
Residential Life.
Goal: Create a lively piece to communicate the dynamism of the
department.
for Northeastern University,
Boston, USA
Einstein's Dreams
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Project: Book jacket design.
Goal: Echo the elusive nature of space/time exposed in Alan
Lightman’s novel Einstein’s Dreams.
for Massart, Boston, MA
Library Report, Northeastern University
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Project: Annual report for Northeastern University's Libraries.
Goal: Informer la communauté de l'université ainsi que les
donateurs potentiels sur les activités de la bibliothèque.
for Northeastern University,
Boston, USA
Grapevine
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Project: Identity design for a wine bar.
Goal: Convey the organic nature of wine coupled with the social
attributes of a bar.
for Massart, Boston, MA
Bechtel
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Project: Annual report for Bechtel Corporation.
Goal:
Illustrate the four core strengths of the company: its experience, its
employees, the quality of its construction, and the diversity of its
portfolio.
for Massart, Boston, MA
